Are you thinking about writing a children’s book? Or, maybe you have one published already. Well, unless you’ve written a book for ‘your eyes only’ or maybe your family’s, you’ll want to make your book visible. You’ll want as many people as possible to see what you’ve written. This is especially true if you want…
Tag: author platform
Every Author Needs to Know About Book Marketing
Years ago, my focus was book marketing and content marketing, but I ended up gravitating more and more toward writing, specifically children’s writing. Why the change? The thing is, writing has a beginning, middle, and end; marketing and selling your book is never-ending. And, the information you need to write about changes a lot. I…
Visuals in Your Book Marketing
If you’re an author, you’ll need to market you and your books. The first thing is you’ll need an author website and visuals should be a part of it. You’ll need visuals for your header, your pages, and each of your blog posts. You’ll also need headers / banners for your social media networks, like…
Self-Publishing – 3 Perks and 4 Warnings
It seems the majority of people are self-publishing. With the limited traditional publishing opportunities, it only makes sense. In addition to the difficulty in getting a traditional contract there are at least three perks to going Indie. 1. You are in complete control.2. Getting your book published and available for sales will take a fraction…
What is an Author Platform and How Do You Build It?
Building a writing career can be a long, and at times, difficult road. And, many new authors think writing itself is the tough part, but that’s not really the case. Writing a story that you intend to publish traditionally or self-publish has a beginning, a middle, and an end. You can create an outline as…
The Author Website – Do You Really Need One?
The idea of creating a website may seem overwhelming to many who are new to the writing arena. This may cause hesitation in regard to taking the website step. But, don’t let fear or procrastination get in the way of your online presence. A website is a necessary online marketing tool that is at the…
Traditional Publishing and the Author Platform – Be Realistic
Best sellers happen to unknown authors. Getting on the New York Times Best Seller list happens. Breakout books happen to new authors. But . . . Yes, of course, there’s a ‘but.’ Statistically speaking, about 80% or more of all books don’t succeed. Every new author needs to enter the publishing arena with open eyes….
The Author Platform – It Should Have Been Started Yesterday
Did you ever hear the expression, “a stitch in time saves nine?” Whether you’re an author or freelance writer, that’s how you need to think of your writing platform. Get it started first, as the foundation of your business. It’s much more effective than trying to play catch-up. If you’re an author, your platform needs…
The Author Website – Keep it Simple and to the Point
As an instructor of online classes that teach how to create and build an author online presence, of all the lessons, the most popular one, and the one that sparks the most questions, is how to create an effective author website. While some marketers still lean toward the effectiveness of long copy, especially for sales…